Tech Mahindra launches Ideathon Laps initiative to crowdsource digital solutions for Sustainability and Electric vehicles

Tech Mahindra has come up with an innovative initiative called Ideathon Laps to promote sustainability. In partnership with Mahindra Racing, Tech Mahindra’s Ideathon Laps will look to crowdsource digital solutions around Sustainability and EV. The event will promote young minds to come up with futuristic ideas and lead the change. 

Ideathon laps will be hosted in multiple cities like Riyadh, Mexico City, Berlin, Jakarta, Vancouver, New York, and London. The event will be held in three stages - registration, idea submission, and evaluation.

The top three winners of each Ideathon Lap will be able to share their ideas with industry leaders and collaborate with Tech Mahindra. The winners also stand a chance to watch and meet the Mahindra Racing Formula E drivers during Season 8 of the championship. The winners of each lap will be judged by a jury panel in the Ideathon Laps Finale which will be held in London.

Dilbagh Gill, CEO & Team Principal, Mahindra Racing, said, “Sustainability lies at the heart of our partnership with Tech Mahindra; our shared commitment to develop the next generation mobility solutions whilst being kind to the planet is encapsulated in our Race to ROCE (Return on Climate and Environment).”

“Tech Mahindra’s ‘Tech in Sustainability’ Ideathon Laps will help us drive together towards these goals whilst engaging with a new generation of innovators and talent in the digital technology space – we cannot wait to see their ideas,” he concluded.